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Local cuisine goes global
沙縣小吃:走出國(guó)門的中國(guó)美食
www.cycjq.cn
BY wangxingwei from 21st Century
Published 2020-12-18
Shaxian Delicacies has become a global hit. VCG
導(dǎo)讀:沙縣小吃走出國(guó)門,用美食征服世界!在美國(guó)開業(yè)3小時(shí)就關(guān)門,原因竟是人太多。以前,沙縣小吃以品種繁多、風(fēng)味獨(dú)特、經(jīng)濟(jì)實(shí)惠風(fēng)靡全國(guó)?,F(xiàn)在,沙縣小吃走出國(guó)門,也征服了老外的胃,足見中國(guó)美食的實(shí)力。

Foodie or not, it’s likely you’ve heard of Shaxian Delicacies.
不管你是吃貨與否,你或許都聽說過沙縣小吃。

The chain, originating in Shaxian county, Fujian province, has been a success across the country. According to local officials, there are over 80,000 restaurants serving Shaxian traditional snacks nationwide. But it is also a global hit. The chain has eateries in 61 foreign countries and regions. They are beloved by foreigners.
這家源于福建省沙縣的連鎖品牌已經(jīng)在中國(guó)大獲成功。據(jù)當(dāng)?shù)毓賳T介紹,全國(guó)有超過八萬(wàn)家供應(yīng)沙縣傳統(tǒng)小吃的餐館。而如今,沙縣小吃也風(fēng)靡全球。這家連鎖品牌在61個(gè)國(guó)家和地區(qū)開設(shè)餐館,深受外國(guó)人喜愛。

In 2018, a Shaxian Delicacies restaurant opened in New York City, only to close three hours later after all the dishes sold out.
2018年,一家沙縣小吃在紐約開業(yè),三小時(shí)后所有菜品便搶售一空,只得暫停營(yíng)業(yè)。

“It is amazing that the Shaxian Delicacies can open its eatery near my house in America. The flavors of the food here are just the same as I remember,” Ms Zheng, who was born in Fuzhou city, capital of Fujian province, told China Daily.
“沙縣小吃能在美國(guó)的家附近開店,真是太棒了!這里食物的味道跟記憶里的一樣!”出生于福建省省會(huì)福州的鄭女士在接受《中國(guó)日?qǐng)?bào)》采訪時(shí)表示。

Though it has kept the “taste of home”, the Shaxian Delicacies chain is always creating tastes tailored to different local needs. For example, the owner of its franchise in France uses green tea powder, which is very popular there, rather than spinach seeds in the flour wrappers. Wu Shaohua, owner of the Shaxian Delicacies eatery in Portugal, specially prepares “fried meat” and “fried spring rolls” for local residents who like fried food.
沙縣小吃連鎖店雖然保留了“家的味道”,但也在不斷改良口味,適應(yīng)不同地方需求。比如,法國(guó)分店的店長(zhǎng)用當(dāng)?shù)厥质軞g迎的綠茶粉代替面皮中的菠菜籽。葡萄牙沙縣小吃店店長(zhǎng)吳紹華特意為喜歡油炸食品的當(dāng)?shù)鼐用駵?zhǔn)備了“炸肉”和“炸春卷”。

Apart from the delicious food, a clean environment also keeps customers coming back. The owner of the Shaxian Delicacies eatery in New York, Shao Binfang, a 34-year-old Chinese American born in Fuzhou, designed an open kitchen in her restaurant.
除了美食外,干凈的環(huán)境也是留住回頭客的因素。紐約沙縣小吃的店長(zhǎng)邵彬芳是一位出生在福州的美籍華裔,她在店里設(shè)計(jì)了開放式廚房。

“When the customers can see the cooking process, it puts them at ease over food safety,” Shao told People’s Daily.
“當(dāng)顧客能看到烹飪過程時(shí),就會(huì)對(duì)食品安全感到放心,”邵彬芳在接受《人民日?qǐng)?bào)》采訪時(shí)表示。

(Translator & Editor: Wang Yue (Intern) AND Wang Xingwei)
http://www.cycjq.cn/story/3627.html
辭海拾貝
Shaxian Delicacies  沙縣小吃
   
Originating  來源于
Eateries  餐館
   
Tailored  適合
Franchise  分店
   
Spinach  菠菜
Flour wrappers  面皮